Fall Edition

Dear Reader,

As the creator and publisher of Visions, I have high hopes for the launch of our first edition. Having spent a great many years in the construction industry – as a framer, a licensed general contractor and a professional home designer – I’ve enjoyed countless opportunities to consult with developers, builders, trade professionals and homebuyers about residential projects large and small. In my personal quest to make an even bigger difference in the field, many ideas have been born and bred. Visions is the latest and, very truthfully, one that keeps me awake at night with its potential to serve.

In the course of my career, I’ve learned that networking is a key ingredient in all successful businesses. Those who run the most successful companies network unconsciously, as a matter of course. They surround themselves with suppliers of valuable products and services, the most important of which is information – generally accumulated through time and experience. My vision for this magazine is to provide an avenue through which this information can be shared – a network at your fingertips!

Visions is geared toward residential building professionals and their clients, the home buyers. Our commitment is to bring fresh, honest, meaningful articles of interest to our audience. Our primary goal is not to sell but, rather, to provide a portal to the information you need to make intelligent decisions regarding every aspect of the planning and execution of residential construction projects – from choosing a lot and selecting or customizing a home plan, to financing the project and finishing out the home with fabulous features and sensible, state-of-the-art materials.

Within its pages, Visions will incorporate a number of regular features that address such topics as “Easy Green” – how you can easily incorporate green building elements into home design and construction – and “Ask the Experts,” which provides quick and easy solutions to the challenges you may face throughout your project. Each issue will also highlight a collection of unique home plans that fit the specific needs and wants of today’s families.

For added convenience, articles will also be archived online at www.VisionsHomeMagazine.com . As a subscriber, you will be provided with a password that gives you access to additional articles which may be downloaded and printed as needed or desired. In addition, you can easily set up and manage your personal library of favorite home plans.

As we introduce Visions, we have chosen to focus first on the Carolinas, and circulation is expected to exceed 10,000 members of the building industry within the two-state community. Besides being “home” to our core team, the Carolinas offer as wide a range in tastes, cultures, lifestyle, geography, demography, and economy as one might find anywhere in the country. For these reasons, we felt that developing a publication for the Carolinas would provide us with the “proving ground” we need and prepare us for serving additional markets in the future.

As with any major endeavor, it takes a TEAM – as Together Everyone Achieves More! Visions is a product that represents the dedicated efforts of a very large team, and we would like to invite you to be a part! Send us your thoughts, ideas, questions and suggestions; we promise to listen carefully to your comments and incorporate your contributions whenever possible and practical. In the meantime, we hope that you enjoy our first issue and will look forward to future editions.

Sincerely,

Bill Elliott
Publisher